TekChakra.com

I believe that the first wave of BiggAdda spamming has commenced. The first phase of media budget is probably all spent, and now Reliance may be focusing on other (almost) free blackhat methods - including spamming user mail boxes. As you can see on Alexa, the growth and traffic on BigAdda has about flattened and has no real ongoing explosive potential despite the onslaught of their media campaign. Had their model been virally successful it would have skyrocketed much higher on a continual basis with saturation point still way off. The real success and viral potential in this model comes from members inviting other members to join in - because they are very excited with the concept and the experience. This has obviously not happened with BigAdda - and I predicted this downfall and failure in my blog, shortly after when BigAdda launched. BigAdda is just a shameful “wannabe” product, and big waste of money. They are not going to move the earth nor migrate users from the well established Orkut.

This morning I got a spam in my mailbox from supposedly a member on BigAdda called deepika singh <noreply@bigadda.com>. The email was sent to an email address which had absolutely no name attached to it and was published on one of my websites as a email to get in touch with incase of site violations (violations@mysite.com). How ironic. The spider they are running probably picked up this address from my sites about page.As you can read the message below - this is definitely a spamming tactic being executed by Reliance / BigAdda under a pretense of a site member. Reliance - dont feel to ashamed - as this is being done by plenty of “virally” growing sites. Its a black hat technqiue and acceptable by many businesses.

Now, here’s the spam message…

to violations@mysite…..com
date Oct 5, 2007 8:26 AM
subject deepika invites you to BigAdda

Hey Buddy!

deepika is a member at BigAdda & can’t wait for you to get your fix of fun right here.

deepika says:

You’ve just gotta check out BigAdda.com! It’s got loads of cool stuff - a huge stack of videos, hajaar photos and some rockin blogs! Imagine all of these things in just one spot… BigAdda.com!

I’ve already signed up as a member on BigAdda and the gang keeps growing. You’d better join right now before you feel left out!

Click here to join:

http://bigadda.com/?L=registration.invite-register&id=1730750&node=dmlvbGF0aW9uc0B2aWRlb2R1YmJhLmNvbQ==

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If clicking the above link doesn’t work, just copy and paste it onto your browser’s address bar.
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We can’t wait for you to plug into India’s hottest Hangout Zone!

The fun has begun.
Boss
@ BigAdda

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P.S.: This is a system generated email. Please do not reply to this message.

Disclaimer:
If you believe you received this notification in error, please ignore this email, and write to customercare@bigadda.com.
If you have something to share about BigAdda, do mail us at customercare@bigadda.com

— Vishal Lamba    Filed under: Uncategorized